← Back to All Work
Photoshop
InDesign
Aero
Graphic Design
Burj Khalifa AR Postcard
A promotional postcard designed to combine print design with augmented reality, creating a more interactive way to experience the Burj Khalifa.
Graphic Design
Photoshop
InDesign
Aero
Overview
A print postcard with integrated AR experience.
This project focused on designing a promotional postcard featuring the Burj Khalifa, along with a supporting instruction manual to guide users through the augmented reality experience. The goal was to create a piece that felt visually strong in print while also introducing a clear digital interaction.
The final outcome combines bold imagery, clean typography, and a structured layout to present the landmark in a way that feels engaging, polished, and easy to follow.
Process
Research, hierarchy, and interaction design.
The project began with research into tourism materials, postcard design, and the visual identity of the Burj Khalifa. Early explorations focused on emphasizing the scale and elegance of the structure while keeping the layout clear and uncluttered.
Typography, spacing, and image placement were refined across both the postcard and the instruction manual to establish a strong hierarchy. Special attention was given to clarity, ensuring the printed materials could guide the user smoothly into the augmented reality experience.
Selected Mockups
A closer look at the final postcard design and AR experience.
